Amarin come to (Yeovil) Town
Last weekend Yeovil Town FC took on Essex’s Southend United at Huish Park. For the first time in our history Amarin were the match sponsors. Having recently sponsored athletes we thought we would explore a matchday experience as a future option.
Throughout the day Yeovil did a wonderful job of spreading the word of Amarin and our products. From an attentive car park attendant to wonderful hosts we were looked after from start to finish. Our logo took pride of place on all the branding for the match. Yeovil’s social media highlighted us to their thousands of followers on the day of the game. This further helps to raise our profile.
On game day we were treated to a wonderful two course meal from their in-house Michelin star chef. The stadium announcer ensured that everyone in the hospitality lounge, and the stadium itself knew who we are and what we do. After a pre-match Q&A with the manager, Mark Cooper, we took our seats and watched a great game in the National League. The didn’t quite go to plan with the home side going 0-1 down in 31 seconds! From there though “The Glovers” fought back to take a 2-1 lead before Southend found an equaliser deep into injury time at the end of the game.
Following the game Amarin’s Aron Charles chose their man of the match and presented Charlie Cooper with his award. In return Amarin received a personalised, signed, Yeovil shirt which will be taking pride of place at Rolstone soon. Our guests all enjoyed the game, it helped forged relationships with new and existing contacts and we very much enjoyed our day.
A wonderful sunny day that went off without a hitch. We thank Yeovil Town for all their hospitality and support in our first ever project of this kind. We hope to see you again soon.
